If you have a business that relies on collecting and analysing data, then the location of each point in your data is vital. It’s also an area where the power of map visualization can be unleashed to reveal interesting trends in your data. A common use case is parsing addresses and converting them into latitude/longitude coordinates so they can be displayed on a map. This is commonly referred to as geocoding and can be very time-consuming. Bing has both REST and Web control APIs that offer a variety of geocoder services. This code sample loads the search module if it isn’t already loaded, geocodes the address 'New York, NY', adds a pushpin and displays the results on a map view. You can use the jQuery library to create custom controls for your maps such as a zoom slider or a scroller. The bing maps api address lookup also supports the Well Known Text (WKT) format for spatial data which is an Open Geospatial Consortium standard for expressing geographic features in a textual form. This is a good alternative to using GPX or KML files for mapping data. As well as providing maps for display in your application, the bing maps api address lookup has routing functions for driving, walking or public transport that take traffic conditions into account. They also support landmark hints that tell the user when they're getting close to a destination and multiple waypoint routing that lets users select up to 25 stops between their origin and destination.
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